We generated 3851 Qualified Leads and 23% Sales Conversion for GWEP

Sobre Wep Group

We developed a comprehensive digital marketing strategy for GWEP, focused on generating highly qualified leads for your real estate developments in CDMX and the State of Mexico, achieving a robust sales pipeline.

Objective

The Challenge: GWEP needed to generate high-quality leads for its real estate developments in a saturated and highly competitive market.

Strategy:

  • Geo-targeted campaigns by development area
  • Landing pages optimized for real estate projects
  • Automated lead scoring and nurturing
  • Virtual video tours and experiential content

Strategy

Strategy:

  • Advanced segmentation by age and buying behavior
  • High-quality UGC content with micro and macro influencers
  • Continuous optimization of lookalike audiences
  • Implementation of strategic retargeting campaigns

Website

Creatives

Results

  • 3851 qualified leads generated
  • 23% conversion of leads to closed sales
  • Cost per lead of $180 MXN (50% below industry average)
  • ROI of 820% in digital campaigns

Services
Lead Generation, Real Estate Marketing, Automation
Platforms
META, Google Ads, Landing Pages
ROAS
90:1
Qualified Leads
3851
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