Categoría

Storytelling: How to Integrate Data and Culture to Launch New Products and Position Your Brand

Andre Sottil
CEO - Dinametra
Jorge Oseguera
Head of Growth - Tala
Watch the On-Demand Webinar

What You'll Learn:

In this session, Jorge Oseguera and Andre Duprat share their experience combining data and culture to create narratives that connect with the audience and empower brands. During the webinar, you'll discover:

  • How to Develop Powerful Storytelling that integrates relevant data with cultural elements to capture public attention.
  • Strategies for launching new products, focused on transmitting value and differentiating yourself in the market.
  • Tactics to position your brand effectively, using coherent and resonant narratives.
  • Practical examples and tips for adapting these strategies to different industries and audiences.

Addressed to:

This webinar is designed for marketing professionals, entrepreneurs, and business leaders looking to improve their communication and brand positioning strategies. Whether you're launching a new product or want to strengthen your brand's connection with its audience, this session will provide you with practical tools and valuable perspectives from subject matter experts.

Sobre los presentadores

Andre Sottil
CEO - Dinametra
Andre specializes in building and executing high-growth marketing strategies with a history of driving growth, long-term value creation, and strategic alignment for B2B and B2C companies.
Jorge Oseguera
Head of Growth - Tala
I love to create and implement strategies and have a proven track record of fostering business growth and market penetration, through strategic and tactical development of marketing, business, ecommerce, growth strategies, advertising, and content management solutions that drive ROI and foster client retention.