Categoría

Marketing Strategies for AI Product Positioning

Andre Sottil
CEO - Dinametra
Veronica Cordova
Commercial Regional Director - Samsung Electronics LATAM
Watch the On-Demand Webinar

What You'll Learn:

  • Positioning Strategies for New Technologies:Learn how Samsung Electronics LATAM uses innovative marketing strategies to position artificial intelligence products in the market.
  • Adaptation to Technological Changes:Learn how to adapt your marketing strategies to the rapid technological and market changes in the electronics industry.
  • Importance of Strategic Alliances:It explores the crucial role of strategic collaborations and alliances in the successful positioning of AI products.

Addressed to:

This webinar is designed for marketing professionals looking to innovate their strategies, content teams who want to amplify their message, and brand leaders who aim to promote significant growth through the marketing of new technologies. Whether you're new to the topic or looking to refine your current approach, this session will provide you with valuable insights and practical strategies taught by industry experts.

Sobre los presentadores

Andre Sottil
CEO - Dinametra
Andre specializes in building and executing high-growth marketing strategies with a history of driving growth, long-term value creation, and strategic alignment for B2B and B2C companies.
Veronica Cordova
Commercial Regional Director - Samsung Electronics LATAM
Experienced Commercial Director | Inspiring Success and Empowerment. With over 15 years of expertise in consumer electronics and retail multinationals, I thrive in dynamic B2C & B2B environments.